Pingvalue: Advertising With No Limitations

What is Pingvalue?

Pingvalue is a project whose main goal is to create a better way for users to advertise through digital platforms. It does this by utilizing both smart contracts and blockchain technology. Thus, it allows for innovative advertising models that uses rewards, transparency, and relevancy to attract users to its platform.

This business model allows companies to reach their audience through these 3 benefits:

  1. Increase revenue due to targeted, more effective marketing campaigns.
  2. Reduces costs by removing intermediaries from the transaction process.
  3. Make advertising into a form of interactive communication.

pingvalue advertising icoAspects

  • Digital Wallet and Smart Personal Agenda: Provides recommendations where and when they are needed, and helps with giving trustworthy transactions.
  • One Stop Shop Management Solution: For businesses, Pingvalue helps you understand your customers better through the use of digital interactions and bring them to your physical places/stores with relevant communication.
  • Smart Urban Panels: Pingvalue helps institutions engage with visitor and citizens and help create smart neighborhoods (smart hoods).

Fixing the Advertisement Market

Today’s advertising industry is filled with fraud, complications, and low-quality ads. Because of this, users find advertisements as an annoyance and tend to avoid it at all costs. It’s expected that the advertising market will reach up to 50 billion by 2025.

For institutions, they have a hard time creating a smart city. With Pingvalue, it gives them the ability to make smart cities through the use of their app. Doing this allows for institutions to create a Wi-Fi platform at any location which helps increase the overall value of that urban area.

Pingvalue also places a strong focus on social features. This allows users to connect with others in the city and share their experiences through its social network. As a result, citizens will be more committed to their location and integrated with their environment.

Token Sale Information

Disclaimer: This post was made to inform, not present investment advice. If you do plan on investing in an ICO, then do so at your own risk.

Positives
  • Economic: Users have access to free Wi-Fi through “Pingspots Points,” which is permanently connected to PingValue and create data that are exploitable by market researchers, local environments, and market researchers.
  • Sustainable: Pingvalue’s technology will create profits and revenue that’s unable to be matched by its competitors. With its innovative business model, Pingvalue is set to create more income as its better positioned than other ICOs within its field.
  • Scalable: Because there isn’t any competitors, lower quality apps that have partial functionality, and lower price, Pingvalue plans on giving profits to companies by 2020 and increasing them due to the absence of competition.

Negatives
  • Localization Issues: Even though Pingvalue aims to help with improving local areas, this goes against the blockchain’s decentralized concept.
  • Localization Issues: Even though Pingvalue aims to help with improving local areas, this goes against the blockchain’s decentralized concept.

Pingvalue
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Summary

Based on its whitepaper, team, and overall vision, Pingvalue shows some promise as an ICO. If fully developed, it could fix the current issues that we currently face in the advertising industry and make it easier for advertisers to create more profitable campaigns.

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Adam Cole has been a crypto enthusiast for years. First getting involved in Bitcoin mining in late 2010, he has now diversified his portfolio and dug deeper into the alternative coins of the space. As new and exciting ideas arise in cryptocurrency, Jeremy is always looking for the next big thing and a coin which not only appreciates in value but also has a steady increase in use and demand. Jeremy has seen the rise of coins such as Ethereum and by studying the technical and fundamental side of ETH, he has learnt how to find similar coins that are likely to have a bright future.

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